Established on 15 November 1981, Oman Daily Observer is an English-language daily broadsheet published from Muscat, the capital of the Sultanate of Oman. Observer is governed by an independent body- OEPPA (Oman's Establishment for Press Publication and Advertising) under the Ministry of Information. The 'Observer' focuses on local, national, regional and international news covering current affairs, business, and sports It also pays special attention to Oman’s economic development, highlighting the country’s natural, historical and cultural wealth. In an era where even conventional newspapers resort to sensationalism and activism for readership and social media follower-ship, The Observer believes in the fact that the media's primary role is to report news as it happens, without being judgmental.